Webdesign Built for smartphones
Large buttons, short paths, fast loading. Your customers call you straight from the website, even from the neighbor's construction site.
For trade businesses
Websites for tradespeople: more jobs and better applicants from your region
Your customers search Google for "roofer near me" or "electrician Hilden". I build you a website that gets found there, leads straight to a phone call on smartphones and wins over apprentices and skilled workers along the way.
AI-generated
In brief
What makes a good website for trade businesses
A website for a trade business has to do two things above all: bring in jobs from your region and win over applicants. Most visitors come from a smartphone, often straight from Google Search or Google Maps. Within a few seconds, they want to know whether you offer the right service, whether you work in their area and how to reach you.
- Call with one tap: your phone number and inquiry button are immediately visible on every page.
- One page per service: roof renovation, bathroom renovation or electrical installation each get their own page. That way, customers find exactly what they are looking for.
- Real photos: projects, team and vehicles build more trust than any stock photo.
- Careers section: job openings and an easy way for apprentices and skilled workers to apply.
- Locally visible: your Google Business Profile, reviews and service area are properly integrated.
I have already built many websites for roofers, tilers, electricians, bakers and other businesses, mainly in the Rheinland, the Ruhrgebiet and the Münsterland.
What matters
What your trade business website needs to do
No gimmicks, just features that actually bring in jobs and applications in the everyday life of a trade business.
Services clearly explained
Each service with its process, examples and typical questions. That convinces customers and helps Google categorize you correctly.
References with photos
Before and after pictures and finished projects show what you can do. You upload new photos yourself.
Attract apprentices and skilled workers
A careers section with real insights into your business and an application that takes two minutes.
Show off your reviews
Your Google Business Profile is kept up to date and embedded on the website. Satisfied customers are your best advertising.
Little effort for you
I take care of the copy, technology, hosting and updates. You just send me new photos from your job sites now and then.
AI-generated
Jobs from your region
Get found when customers near you are searching
For trade businesses, local SEO is the most important path to new jobs. You are not competing with all of Germany, only with businesses in your area.
- Google Business Profile: complete, with services, photos and opening hours
- Service pages: covering your service area, without unnatural lists of place names
- Reviews: easy to collect and answered in a friendly way
- Technology: fast, mobile and with structured data for Google
References
Websites I have built for trade businesses
Real businesses, real websites. Feel free to click through.
Roofing
Dachdecker Buse
Roofing business in Lüdinghausen with 100 years of tradition, including a Velux configurator.
Roofing
Becks Bedachungen
Website of a master roofing business with services, references and job openings.
Apprenticeships
Werde Dachdecker-Azubi
Apprenticeship portal for roofing businesses in the Coesfeld district, with a business finder and application templates.
Tiling
Fliesen Töns
Master tiling business in Dülmen with a showroom, online appointment booking and job site news.
Electrical engineering
Elektro Homann
Specialist for electrical and control engineering: services, news, careers and emergency service.
Trades
Bäckerei Böckmann
Website of an artisan bakery in Dülmen: appetizing, fast and connected to Instagram.
AI-generated
Skilled labor shortage
Your website as a magnet for applicants
Good people look up your business online before they apply. A modern website with real insights makes the difference.
- Careers page: open positions, apprenticeships, your team and what makes your business special
- Quick application: no cover letter, done in a few minutes, even on a smartphone
- Social media: insights from the job site on Instagram and Facebook
Process
How your trade business website comes together
Free check
I check your current site for technology, Google visibility, loading speed and data protection: results within 24 hours, explained in plain language.
Concept and fixed price
Together we define the goals and page structure. You get a binding quote and know the cost up front.
Design and development
You see progress on a test environment and give feedback. If you like, I can provide the copy and images as well.
Launch, hosting and support
I move the site to my servers in Germany, train you in the backend and, if you like, take care of maintenance, SEO and automation.
Frequently asked questions from trade businesses
How much does a website for a trade business cost?
That depends on the number of pages and features, for example whether a careers section or an inquiry form is included. After the free check, you get a fixed-price quote with no hidden costs.
I don't have time to write copy. Is that a problem?
No. If you like, I write the copy for you after a short conversation about your business. You just proofread and approve it.
Do I need professional photos?
Real photos of your projects, your team and your vehicles matter more than perfect studio shots. Current smartphones take good pictures for this. I'll show you what to look out for.
How do I get found on Google in my region?
With a complete Google Business Profile, regular reviews and dedicated pages for your services. The technical basics are included with every website, and you can add ongoing SEO support.
Does a website really help with finding apprentices?
Yes. Applicants and their parents research a business online. A careers page with real insights and a simple application lowers the barrier considerably. One example is the apprenticeship portal Werde Dachdecker-Azubi in my references.
Can I update the website myself?
Yes, you get an introduction. If you would rather not change anything yourself, I take care of it as part of a maintenance contract.
Do you only work in Hilden?
No. Many of my trade clients come from the Rheinland, the Ruhrgebiet and the Münsterland. Meetings take place by phone or video call, or in person if you prefer.
My old website is outdated. Do I have to start from scratch?
Not necessarily. I carry over proven content, and with redirects your existing Google rankings are preserved.
